The Strawberry Festival consists of a vibrant celebration of the first harvest in the Vaucluse region. Historically, this event marks the agricultural importance of the Comtat Venaissin area as a major producer since the 19th century. It highlights the regional identity through the promotion of high-quality local varieties like Ciflorette and Gariguette. Visitors can experience artisan markets, culinary demonstrations, and gourmet tastings paired with local rosé wines. This celebration fosters social cohesion by supporting sustainable farming and connecting producers with the local population. For researchers, it offers insights into the protection of agricultural trademarks and the seasonal economy of Provence. The festival serves as a critical event for the preservation of ancestral farming knowledge.